Gem Infosys Incident-Response Policy Coursework Example | Topics and Well Written Essays - 250 words

Gem Infosys Incident-Response Policy - Coursework Example The first is the initial evaluation/assesm1ent.This entails determining whether an incident exists or not so that appropriate response established. The second policies involve defining the communication channel that will be followed to inform the leaders that an incident has identified. The third policy is risk/damage minimization. This is where the risk of self-replicating warms may be minimized by making sure that the workstation is disconnected from the hub to prevent further replication of warms. The fourth policy involves determining the severity of the warms attack as well as exact point of origin where those warms are coming from so that they can be contained. The fifth policy entails protecting the other systems against the identified security threats to avoid further losses. System security against warms may be enhanced by installing firewalls as well as transmitting organization data via secured networks. The sixth policy involves system recovery. This is where; the data an d information that was damage through network breakdowns may be recovered using special software such as Acronis. The seventh policy involves assessing the cost and damages caused by the incident for proper responses. Lastly but is updating the policies on a regular basis so that they remain relevant to organization needs (Shimonski, 2003). In order to prevent future network breakdowns, Gem Infosys should carry out the following activities namely: reduce the number of systems severity, integrate the activities of Computer Security Incident Response Team (CSIRT), damage control, and having a well-defined incident response plan. The Computer Security Incident Response Team (CSIRT) should formulate and monitor the incident response plan.  

Review of Related Literatures and Studies Essay Example for Free

Review of Related Literatures and Studies Essay The proponents reviewed several related studies and literature. This was done to clarify different ideas from other studies and literature. Relevant ideas of some students who developed some software were also reviewed. Related Literature The proponents understand that the program to be made without intellectual development could crash and might not be attracted to the uses and beneficiaries. The communication between the target user and the programmer should be clear, and sharp. According to George Gerard G. Mendoza (2005), two reasons why people use computers regardless of their profession. First, they are fast. Second, they are accurate. To improve the current grading system, manual and duplicative tasks need to be computerized. Computerization of tasks will also pave the way for the unification of the grading system with the enrollment system and student information system. Josefina Estolas in the book Fundamentals of Research (1995). A major purpose of a database system is to provide users with an abstract view of data. That is the system hides certain details of how the data are stored and maintained as stated by Abraham Silberschatz, Database System Concepts (1999). A database is an organized collection of facts and information. An organizations database can contain facts and information on customers, employees, inventory, competitors, sales information and much more. Most Managers and executive believe a database is one of the most valuable and important parts of a computer-based Related Literature Foreign Study According to Ms. Barbara Riggs and Mr. Jacob I. Lee (1994) of the University of Maryland as they perceived from their study as regards with the old grading system of their university and the problems encountered. It is a daunting task to process 130,000 grades in a timely let alone painless manner every semester. Add to this the collection of Early Warning grades and there is a tremendous amount of work for both†©our administrative staff and the faculty. Therefore, it was no surprise when several faculties voiced concern over the traditional time-consuming grade collection process. Our established method of grade collection was similar to other universities during the mid 80s. Scannable grade sheets were produced for each course section and distributed to the faculty. Over 8,000 grade sheets were created every semester and then hand carried to academic departments by R R support staff. The departments were then responsible for delivering grade sheets to the appropriate instructor. After all this routing, it was not unusual for a faculty member to request a new grade sheet because the original had been lost or damaged. Once the grade sheet made it to the faculty members hands, they were required to write the grade and then fill in the corresponding bubble with a #2 pencil on the scanning form. If mistakes were made the faculty member had to be sure to erase the incorrect mark completely. Erasures often led to scanner misreads and recording of incorrect grades. Faculty were also required to return all grade sheets to the Records Registrations office within 48 hours of their final exam. Grade sheets were not permitted to be returned by mail because they could not be folded, but, more importantly, because mailing created security issues. Obviously, the scale of organization and centralization of grade sheet distribution and collection was enormous. Because of security concerns, controls had to be foolproof. Grade correction was very tedious and time-consuming. So, as technological capabilities and services were successfully developed for students, both faculty and administrators saw the potential to automate the existing grade collection process.

Regarding Indefinite Administrative Detention Essay example -- Politic

Regarding Indefinite Administrative Detention Blind patriotism and resounding public support of President Bush’s ‘War’ on terrorism after the events of September 11 th have allowed considerable leeway to be taken by the Federal Government in terms of indefinite detention of non-U.S. citizens in Guantanamo Bay, Cuba. But all the flag waving seems to have helped a lot of people dismiss the idea that, even though the detainees taken from Afghanistan in the past year are not U.S. citizens, they remain innocent until proven guilty according to American legal principles. One might ask: ‘if the suspects haven’t been proven guilty in court (or the remarkably prosecutor-friendly military tribunals), how can they be, for all intents and purposes, imprisoned while innocent (without violating numerous constitutional, statutory, and international laws)?’ The answer is that, because the detainees have NOT been charged with any crime, they are held as enemy combatants. Once deemed a threat to national security by Secretary of Defense Donald Rumsfeld, they are subject to the restrictions of Wartime Internment: â€Å"according to the Geneva Conventions, captured combatants may be detained without charges until the end of active hostilities.†(Mariner) The procedural laws governing detention of aliens lie in a complex net of statutes declaring the rights of the government to detain aliens under different situations. When Donald Rumsfeld says that the end of active hostilities will come â€Å"when we feel that there are not effective global terrorist networks functioning in the world† (Mariner), the importance of looking at exactly what the Supreme Court has to say about detention regulations becomes increasingly clear: indefinite detention could v... ...tizens as a fair, just, and prudent tactic to serve the goal of winning a seemingly impossible, rhetorical war.(Mariner) But while the moral issues revolving around preventative administrative detention remain, the court in fact resolved Zadvydas in an ethically sound, legally justifiable manner. WORKS CITED Carter, Lief. 2002. Reason In Law: Sixth Edition. New York, NY: Longman. Mariner, Joanne. May 28, 2002. Indefinite Detention On Guantanamo. Retrieved October 19, 2002, from http://writ.corporate.findlaw.com/mariner/20020528.html Ramasastry, Anita. Oct. 5, 2001. Indefinite Detention Based Upon Suspicion: How The Patriot Act Will Disrupt Many Lawful Immigrants’ Lives. Retrieved October 19, 2002, from http://writ.corporate.findlaw.com/ramasastry/20011005.html Zadvydas v. Davis, et al. U.S. Supreme Court. Argued, Feb. 21, 2001. Decided, June 28, 2001.

Foucault and kant Essay

Both Kant and Foucault present a question of what is enlightenment? According to Immanuel Kant enlightenment was man’s freedom from his â€Å"self-incurred immaturity†. Kant believes that all that is needed to reach enlightenment is freedom. Enlightenment could not be achieved by any one person, we have to do so as a community. Kant said that we should have the freedom to make public use of our reason in all situations. He also believed that revolution is a great way to remove oppressive government heads but it would not teach the community to think in a different way. Kant says that the matters of religion is the focal point of enlightenment. Thinking and acting freely is mans enlightenment and emerges us from our immaturity. Foucault’s text is a reflection upon Kant’s views on â€Å"What is enlightenment? †. Foucault addresses many of the issues with Kant’s essay on â€Å"What is Enlightenment? † and says that is written in a world era to which no one belongs to. He says that enlightenment is an â€Å"exit† or a â€Å"way out†. Focault says that we have not yet reached enlightenment and that once we achieve this enlightenment there will be nowhere else to progress to and we will achieve our limit. I agree with Foucault over Kant’s view on enlightenment. I think as a whole we have not reached our enlightenment and I don’t think we will for a very long time. Although Kant said in order to reach enlightenment we have to do so as a community. We cannot do this because this is something that exceeds our limits as human beings.

How does Bennett reveal to us the character of Lesley; and how do we respond to her?

The character Lesley has been cleverly crafted by Bennett so that the audience can find humour in her inability to read people and situations, yet still pity her desperation for her big chance. By writing the play in monologue form the audience has access to Lesley's intimate feelings as the camera acts in a similar way to that of a confessional. This ensures that the audience can form their own opinion of Lesley. Bennett's Her big chance started in his series of six monologues called ‘Talking Heads'. The monologue form suits Lesley's character because if there were other visible characters, Lesley would find herself being terribly humiliated whereas as it is Lesley can manipulate what the audience are subjected to, through the monologue form. This subsequently means Lesley is not a very reliable narrator; the audience has to infer negative aspects of her character by reading between the lines. Likewise, a monologue only showcases one point of view so the playwright has to use great skill to incorporate other character's feelings through the main character, in this case, Lesley. In Lesley's monologue, the added opinions of others give the audience a better overview of Lesley's character. When Lesley â€Å"said to Scott, ‘I know why, they knew I had ideas about the part† and â€Å"he said, ‘They knew you had a 38-inch bust† the viewers are able to see that Lesley has no talent and is only good for the ‘fun loving' parts. Lesley then goes on to say Scott's ‘mother's confined to a wheelchair, he's got a lot on his plate', this proves Lesley's failure to interpret other's opinions of her, leaving her isolated as a result. On the other hand, Lesley could be more capable than the audience give her credit for and therefore she was just be dismissing Scott's blunt comment to save her from the harsh reality. All of Bennett's characters from ‘Talking Heads' are isolated and alone due to their particularity. Lesley has many idiosyncrasies which cause people to distance themselves from her. She is always trying to upgrade her small extra parts – ‘where you may have seen me, Simon, is in Tess. Roman Polanski. I played Chloe'. No one would have known who she was talking about because ‘Chloe was the one on the back of a farm cart wearing a shawl.' Basically she was only an extra but Lesley insists on describing her part by name as if everyone remembers that part because she, herself, gave such a memorable performance. Although she has never had a serious part, Lesley still persists in calling herself ‘professional to' her ‘fingertips' and fails to realise that the parts she does play are not so different from her, ‘fun-loving girls who take life as it comes' even if that means sleeping around to get a part. Invariably, Lesley takes pride in telling pe ople how to do their job, thinking that her contribution is important. Her inputs are always annoying little comments which doubt the capability of whom she is talking to like, â€Å"if it's a migraine rather than a headache Travis probably wouldn't be able to speak,' and Gunther said, ‘Whatever you say.† Not only does she interfere with the director's work but she then tells the audience that ‘it's wonderful, that moment, when you feel a director first begin to trust you and you really start to build.' Here she misreads the situation as Gunther probably didn't want her to talk because she is no good at acting and she only needed to look good anyway. Another thing Lesley hadn't realised was that with all her interfering over the making of the movie Gunther had probably figured by now out how to get what he wanted out of Lesley. An alternative example of this is going back to Lesley's audition where she couldn't help but make a suggestion, â€Å"reading generally indicates a studious temperament and I'm a very convincing reader†¦ because it's something I frequently do in real life.' I could tell he was impressed.† She then carries on just because Simon was acting impressed out politeness. Even when he was showing her out she didn't get the picture and suggested putting â€Å"Travis in a bikini and give her a briefcase.† Not only are these terrible ideas but she could have easily blown her audition if they based it on talent. The audience are able to see how others view her when Lesley had another thought and had to pop back. â€Å"He was on the phone. ‘You won't believe this,' he was saying.† Lesley saw this comment as a positive one as though her audition was incredible; the audience however are able to infer that Simon saw her audition as beyond belief and shocking. Lesley's constant use of jargon like ‘lower echelons', ‘p.o.v water-skis' and ‘we wrapped at about six (that's film parlance for packed up)' is arrogant and patronising it also implies Lesley is trying too hard to fit into a higher class of society as only people who aren't content with themselves feel the need to demean others. Additionally, Lesley uses â€Å"Ciao† and â€Å"that's interesting† excessively, it's as though she is trying to be more cultured or more ‘interesting', when in fact in just makes her seem unintelligent due to her lack of varied vocabulary. Bennett's humour is usually at the expense of others, similarly at Lesley's ignorance. At one point in the play Nigel mentions that the director Gunther is pleased with their progress because they are finally ‘cooking with gas', Lesley misreads this and says ‘does that mean its good†¦ because I prefer electricity.' This is a classic ‘bimbo' moment, created by Bennett, which the audience can use help them discover the true character of Lesley. Being vulnerable and naà ¯Ã‚ ¿Ã‚ ½ve quite often leads Lesley to waking up in many strange rooms. It is pitiful that Lesley is so desperate and has no belief in herself that she feels she has to sleep with whoever it takes to get a part. This originates from her isolation, she possibly feels lonely and consequently the only way she feels wanted is if she constantly has one night stands. At the end of the play Lesley is back where she started, in her small desolate flat. This reveals to the audience despite having just performed in a movie she has gotten nowhere as a result. In a way, Lesley can also see this unkind truth as she ends by saying that she would like to ‘acquire another skill' like ‘selling valuable oil paintings' or ‘canoeing.' As she feels that the more you have to give the better you are as an actress. This in her case is true because she doesn't have much talent to give and is also a bad actress; it is also similar to her habit of sleeping with people. She gives them what they want and sometimes she'll get a part. She rounds off by saying ‘acting is really just giving.' This line sums up her career, which is quite a sad thought, but she only ever gets used and nothing really comes out of it, because she is left in her tiny flat again on her own. On the surface Bennett develops Lesley's character so the audience can only abhorred her and her traits, but underlying the viewers could quite possibly feel sympathetic towards her as despite all she went through she still didn't get her big chance.

The Broken Family

The Broken Family Free Online Research Papers America is the best country in the world. We have the best doctors, the best military, the best schools and best of all the most freedom. But as with any system there are possible improvements. One of America’s biggest current problems is the broken family. In America one out of two marriages ends in divorce. This drop in stable marriages also increases the number of children being raised by single parents of whom eighty three percent are female (Wood). This is creating a generation of children who have no idea how a family should be run and they don’t understand how to be a good spouse. This experience in a child’s youth also causes kids to try and have all of the things that come with marriage with out the commitment because they are afraid of it. This decrease in lasting marriages can be accounted for by many factors. One contributing factor is the idea today that love is what you want it to be and only lasts as long as things are easy or comfortable. This misconception causes many couples to just forget about the â€Å"till death do you part† section of the vows and decide that they should sleep with whoever makes them feel good (Wilson). These decisions can also cause a large spread of diseases. With our youth going and having sex with many people to whom they are not married, many diseases are being passed along and spreading through the society. If these people had the traditional values of marriage and abstinence then the diseases wouldn’t be a problem. The fall of traditional values in America has brought an increase in the spread of STDs. As more and more teens decide that they are mature enough or free enough to pick a mate at the age of sixteen and sleep with them shows: for one, a lack of general education on health and risks that come from this, and a lack of value placed on the family. This new generation of unmarried teenagers at risk of STDs and not caring should scare the decision makers and educators into action but regardless of this they choose to ignore what is happening and cover it up. The frequent divorces that leave behind children with only a single parent cause these children to grow up without some of the guidance that they need. As many children only have a mother they lack the strong guidance that can come from a father. Because of this America has seen a rise in gang participation and violence. Gang membership provides a fatherless child with a level of guidance, acceptance and discipline that all youth desperately need. At the beginning of 2002 there were approximately 18 active gangs; now there are around 89 active gangs on record. (Atkins) According to Toney Atkins, the courier for The Southern Poverty Law Center, the gangs are now more violent and more active, committing more atrocities and pulling in new members daily. The American media is one of the largest culprits of poor education to our youth. Every day the news is flooded with all of the problems in America and all of the youth know everything that goes wrong. Every single murder, rape, divorce, sexual scandal, and the next top model all show up to tell them what the worlds problems are and how horrible it can be to be out in the world and its strife. These children are deeply influenced by everything they hear and will see these things as normal. One proof of this is seen in the growing rates of teenage violence. These problems all compounded with each other and America’s drift away from absolute truth and right and wrong are making America a much scarier place to be than it was fifty years ago. The easiest solution to these problems is education and awareness. If the American schools were willing to tell their students the truth about what their actions do to them, then the American public could begin its path back to strength and unity. Dr. Ann Crickard, while giving a lecture on STDs to a Westland high school health class, stated â€Å"†¦Condoms are not 100% protective against STDs especially HIV†¦Ã¢â‚¬  The teacher of the class immediately stood up and said to Dr. Crickard â€Å"You can’t say that!† disallowing Dr. Crickard the right to defend her statement. The teacher quickly removed her from the classroom.(Crickard) This symbol of America’s ignorance and attempt to hide information from the youth needs to be stopped in order to protect our f uture generations. If America opens the minds of its youth to the studies and facts around them, then the many problems arising from and with the broken families could begin to fade. To use an old clichà © â€Å"the youth of today are the leaders of tomorrow†. If our generation is kept completely ignorant and uninformed then the results will destroy our country. A strong education and a belief and hunger for absolute truth are forces that will put America back into a rush forward to a strong leadership role in the world. Improved strength in the American family and a return to the traditional family values can bring American society out of the scare that it is in due to all of the crimes occurring and bring back the common â€Å"hello† to passing strangers. If America gives the new generations an education about the value and strength of a close family, then the family can come back and give America the strength and values to be a light shining in a dark and scary world. Research Papers on The Broken FamilySexually Transmitted DiseasesBooker T. Washington, W.E.B. Du Bois, Ida B. Wells-BarnettProbation OfficersIs the Use of Psychotropic Drugs in the Treatment ofThe Story of Beatrix PotterMRSA Staph BacteriaCauses of the 2008 Financial CrisisStandardized TestingDistance Learning Survival GuideCombating Human Trafficking

Richard Milhous Nixon Essay

Richard Milhous Nixon Essay Richard Milhous Nixon Essay John Cash Mr. Garcia U.S Government December 5, 2013 Election of 1968 The election of 1968 was between Richard Milhous Nixon, John. C Fremont and George Wallace. The winner this election was Richard Nixon, Nixon resigned from office in 1972 because of the Watergate scandal. The major parties involved in this election were republican, democratic and American Independent. The minor party involved in this election was American Independent. The issue of the party was that George Wallace did not represent the American Independent Party but instead it was called the â€Å"George Wallace Party†.Some historical information on the politicalparties. The Republican Party is known as the GOP, from its earlier nickname of the â€Å"Grand Old Party† from is first presidential candidate John. C Fremont. Republicans have occupied the White House for 84 years republican strength came primarily from New England and the Midwest after World War II it increased a lot in the Sunbelt states. The Democratic Party was formed in 1792. It got its p resent name during the presidency of Andrew Jackson in the 1830’s. In the 1840’s and 50’s the party was in conflict over extending slavery to the Western territories. The American Independent Party formed on July 8, 1967 in Bakersfield, California. Governor George C. Wallace of Alabama was the first with big dreams of running as an independent candidate.Background Information on Candidates from election, Richard Milhous Nixon- received a degree from the University of Duke in Law School. Nixon returned to his hometown in Yorbalinda, California and he joined the law firm of kroup

List 10 Types of Solids, Liquids, and Gases

List 10 Types of Solids, Liquids, and Gases Naming examples of solids, liquids, and gases is a common homework assignment because it makes you think about phase changes and the states of matter. Examples of Solids Solids are a form of matter that has a definite shape and volume. GoldWoodSandSteelBrickRockCopperBrassAppleAluminum foilIceButter Examples of Liquids Liquids are a form of matter that has a definite volume but no defined shape. Liquids can flow and assume the shape of their container. WaterMilkBloodUrineGasolineMercury (an element)Bromine (an element)WineRubbing alcoholHoneyCoffee Examples of Gases A gas is a form of matter that does not have a defined shape or volume. Gases expand to fill the space they are given. AirHeliumNitrogenFreonCarbon dioxideWater vaporHydrogenNatural gasPropaneOxygenOzoneHydrogen sulfide Phase Changes Depending on the temperature and pressure, the matter may transition from one state into another:Â   Solids may melt into liquidsSolids may sublimate into gases (sublimation)Liquids may vaporize into gasesLiquids may freeze into solidsGases may condense into liquidsGases may deposit into solids (deposition) Increasing pressure and decreasing temperature forces atoms and molecules closer to each other so their arrangement becomes more ordered. Gases become liquids; liquids become solids. On the other hand, increasing temperature and decreasing pressure allows particles to move further apart. Solids become liquids; liquids become gases. Depending on the conditions, a substance may skip a phase, so a solid may become a gas or a gas may become a solid without experiencing the liquid phase.

REFLECTION ON RESEARCH AND METHODOLOGICAL CHOICES IN THREE ACADEMIC Essay

REFLECTION ON RESEARCH AND METHODOLOGICAL CHOICES IN THREE ACADEMIC ARTICLE ON THEORY OF COMPLIANCE - Essay Example This write up presents the analysis of three articles dealing with different ideas regarding customer compliance. Casabov and Da-Cuhna (2004) evaluated whether call center services are comprised of client centricity or by control of customer by employees. Dellande and Nyer (2007) studied the impact of public commitment to customer compliance, while Dellande, Gilly and Graham (2004) evaluated the providers’ role in gaining compliance. Casabov and Da-Cuhna (2004) studied two Brazilian call centres seeking to determine whether the service interfaces fortitudes were customer guided or depended on the control of employees over the customers. The enquiry adopted the use of direct surveillance and semi structured interviews to collect the information. The information was collected from managers, overseers and technicians. The researchers carried out 33 interviews and two-week observations in two call centres. The study indicated that control was extensively practiced and did not resu lt in prolonged customer dissatisfaction. Dellande, Gilly and Graham (2004) evaluated the role of service provider in ensuring compliance. They used weight loss subjects from Lindora Comprehensive Weight Control. Lindora uses a platform based on medicine to regulate weight. The program has clinics throughout southern California. Data was collected by use of questionnaires disseminated to nurses and patients, use of archival data, and interviews. The data analysis method used was the PLS structural equation method given the complex mathematical nature of the data presented. They found out that provider expertise determined client’s role clarity, which in turn affected compliance. Attitudinal homophily was a significant factor in influencing compliance. Further, they concluded that role clarity, and role ability influence compliance. Dellande and Nyer (2007) evaluated the effect of public pledge on acquiescence. The study seeks to investigate the role of open commitment in gain ing client acquiescence. The study collected data using 3 x 2 full factorial designs employing three levels of commitment. They engaged the use of median split to generate two ranks of SNI (low and high). The subjects were drawn from an online marketing introductory course. 102 students participated but 96 completed the study. The researchers evaluated the effect of an open declaration to conserve paper on the students’ continued conservation of papers during the term. The researchers found out that people who made an open declaration to conserve papers conserved more papers that those who made private declarations and those who did not make any pledge. Further, those who made private declaration conserved more than those who did not make any pledges. Part two: Methodological evaluation of the articles Casabov and Da-Cuhna (2004): Employee Control in Call Centers The methodology employed in the article tackling the call centers service deliveries in two Brazilian call centers employed the use of exposed surveillance, where the researcher were strategically placed to view the reactions of the customers for two weeks. The study also engaged the use of semi-structured questionnaires to 33 employees of the two call centers. The respondents included call centers managers, their supervisors and the operative staff members. The sample size in qualitative researches has been debated by various scholars in an attempt to identify the ideal size. Stead, Struwig and Struwig (2001, p.

Analytic and Creative thinking Assignment Essay Example | Topics and Well Written Essays - 250 words

Analytic and Creative thinking Assignment - Essay Example Data analyzed revealed that young people emulate the language, dressing and way of living viewed in several programs aired on the television. Although more than ninety percent of the questionnaires distributed were valid for analysis, it was evident that researchers were unable to probe respondent responses. There was also little flexibility in response as respondents were limited to answer the questions asked or tick appropriately and thus leading to minimal gathering of information and a low response rate (Bryman, 2012). While the use of questionnaires was not expensive and easy to administer, the tool was prone to biases from respondents who were either unable to understand the question being asked due to literacy limitations, or guided by second and third parties as not all people indeed answer questionnaires administered to them, but may seek help (Kaplan & Saccuzzo, 2009). Questionnaires also limit researchers to written information as gestures, and other visual cues cannot be documented during the period of research. Despite the numerous challenges, the ability to administer questionnaires to specific populations under minimal costs makes the tool speedy way of information gathering. Thus, if the mentioned challenges are addressed, the tool could be more

Surrealism and its Inspiration Research Paper Example | Topics and Well Written Essays - 1250 words

Surrealism and its Inspiration - Research Paper Example When Breton designed the cover of ‘Young Cherry Trees Secure against Hare’s surrealism,’ he brought out a strong message for the audience. In the cover, he transformed the commonly known symbol for freedom that bears the face of a woman and replaced it with his own. He realized that he could use what people had prior knowledge to create an impact. He was advocating for the liberty that artists needed. He was defying the old way of thinking that expected artists to express issues that people knew. It is with this thinking that he founded surrealism (Sepp and Lester 78). With such thinking in the artist’s mind, disorder may result because odd ideas from the subconscious mind come out. One of the famous surrealists of the time was Salvador Dali. Dali started out as a poet but diversified to being an author of books and painter. Dali was a vocal artist who defended his wild pieces of work and asserted that he did not need to understand them himself. As long as they were coming from his subconscious mind, he did not have to hold back from expressing himself. As a result, Dali produced work that amazes anyone seeking to appreciate his pieces of work. One of the images that has evoked the imagination and attention of people over time is the painting Dali named the ‘persistence of memory’. In this painting, he portrayed soft watches hanging on a rock, on a tree and on another surface that is not very clear. The unique thing about these watches is that they are melting. The persistence of memory attracted a lot of interpretation and different opinions on the interpretation. The fact that watches were melting seemed to suggest something that was continuously happening to time. Many guessed that the painting was a reflection of the relativity between... Surrealism and its Inspiration This paper will consider how much order one can find in the artwork of some of the surrealist artists. In addition, the paper will consider whether the unrealistic images portrayed have meaning in real life. An analysis of Andre Breton’s description of surrealism because he developed the entire concept will give an insight of the real surrealistic art. Breton was a poet and novelist. There are unique things that happened to Breton that led to the development of surrealism. When he was studying medicine, he got an introduction into Sigmund Freud. Freud was a psychoanalyst who had developed theories explaining the potential of the mind to carry out multiple amazing functions. From these theories, Breton adopted new attitude of writing. Having realized that the mind had potential that he imagined, Breton explored new ways of writing (Sepp and Lester 78). The second influence came from the Dadaists who influenced his thinking. He defied the dada movement later because he wanted an art movement that allowed him to express himself without the need to reason. In 1924, he managed to describe surrealism fully in a manifesto. This manifesto emphasized the power of imagination. Visual arts have had a significant growth since the early 1900s. As presented in this paper, Surrealism, just like other visual arts has had an interesting history. Worth noting, it is evident that understanding the themes behind surrealistic arts may not be easy. This is because the themes do not appear on the surface. So much disorder seems to appear for interpreter.

Looking Within to Produce Without Essay Example | Topics and Well Written Essays - 500 words

Looking Within to Produce Without - Essay Example As for the anger for example, I should practice claiming techniques, try to find positivity in every negative situation and this will assist in dealing with my inner feelings and preventing them from coming to the external and running my performance. Self-awareness of the situations that participate in my emotional state is necessary so that I can be able to better handle myself and be a better leader (Goleman, Boyatzis & McKee, 2001). My boss is not one of the nice people and this is especially visible when performance declines even if slightly. He is an autocratic leader that likes things to go his way and controls everything leaving us to be only faithful followers. Most of the times our performance is great but there are a few hitches we encounter at times and it is at these times that he is unbearable. The best thing I have learnt is to read his emotional state once he comes in the morning. This is important in order to know how to relate and interact with him for the day without him affecting my day and performance as well. If he is in a terrible mood, the best thing is to avoid crossing his path by asking him questions unless it is a really urgent matter. Becoming least resisting is another way to deal with him. Whatever he wants done no matter the magnitude or time limit I never argue or complain within earshot. This way, he is less angry and no conflicts arise. Leaders are more productive when they have open communication with their team members. This will require them to focus more on others and externally open as well as focusing more on the results. I would like my boss to for example be more supportive of the team by being empathetic and expressing concern about both personal and work issues. In this way, he can cultivate a culture of sharing, getting to know the potential each of us possess as well as develop trust with the team. I would also like my boss to constantly motivate us and especially after one

Sociology 269 - Globalization Assignment Example | Topics and Well Written Essays - 500 words

Sociology 269 - Globalization - Assignment Example Thus, technological advancement has promoted globalization in several ways. Globalization is not necessarily just the exchange of products among countries. Even the live chat people sitting hundreds of thousands of miles away from one another do promotes globalization in its way. Thus, most of the things we do on a daily basis on individual and collective level promotes globalization on a micro or a macro level. Globalization has opened the gate to multiculturalism that is omnipresent in the contemporary age. Today, when I look around in my classroom, I can see Japanese, Chinese, Indians, Mexicans, Americans, Koreans, Arabs and Indonesians. There are people from every culture, every religion, every class and every ideology around me. This is one of the fundamental reasons why democracy has been encouraged so wildly all over the world in the recent years. From nursery to the high school to the college to the workplace, multiculturalism is everywhere! I am a student of the Grant MacEwan University. When I look around, I can find something from almost every country I place my finger upon while rotating the globe ball. In my University, the Grant MacEwan hoodie is made in Canada, the Grant Macewan sweat pants are made in Honduras, the ball pen in its campus’s book store is made in Japan, Lays Chips in the campus’s convenience store are made in USA, the pocket hair comb in the same store has been retrieved from China, coffee available in its food outlets is made from the coffee beens imported from Mexico while fresh oranges are produced by the farmers in USA. Today, Africa is fed the same Nestle products that are consumed in the United States of America. A man in Pakistan is eating the same mango as another in Chicago. Persian rugs glorify the mansions of American elite. Chinese cuisine is endorsed by the people of Texas and Japanese cars are being driven on

Looking Within to Produce Without Essay Example | Topics and Well Written Essays - 500 words

Looking Within to Produce Without - Essay Example As for the anger for example, I should practice claiming techniques, try to find positivity in every negative situation and this will assist in dealing with my inner feelings and preventing them from coming to the external and running my performance. Self-awareness of the situations that participate in my emotional state is necessary so that I can be able to better handle myself and be a better leader (Goleman, Boyatzis & McKee, 2001). My boss is not one of the nice people and this is especially visible when performance declines even if slightly. He is an autocratic leader that likes things to go his way and controls everything leaving us to be only faithful followers. Most of the times our performance is great but there are a few hitches we encounter at times and it is at these times that he is unbearable. The best thing I have learnt is to read his emotional state once he comes in the morning. This is important in order to know how to relate and interact with him for the day without him affecting my day and performance as well. If he is in a terrible mood, the best thing is to avoid crossing his path by asking him questions unless it is a really urgent matter. Becoming least resisting is another way to deal with him. Whatever he wants done no matter the magnitude or time limit I never argue or complain within earshot. This way, he is less angry and no conflicts arise. Leaders are more productive when they have open communication with their team members. This will require them to focus more on others and externally open as well as focusing more on the results. I would like my boss to for example be more supportive of the team by being empathetic and expressing concern about both personal and work issues. In this way, he can cultivate a culture of sharing, getting to know the potential each of us possess as well as develop trust with the team. I would also like my boss to constantly motivate us and especially after one

Discuss the advantages of learning Standard American English as it Essay - 1

Discuss the advantages of learning Standard American English as it relates to your previous experiences - Essay Example One merit I can personally attribute to knowledge of the English language is that it enables one to faster access to the news. Global news networks such as NBC and CNN use standard American English as their main language. Hence with just tuning in to these networks I was able to obtain access to worldwide news without having to use a translated version of the network. Using a translated version can be associated with problems since most entities focus on the English part rather than the translated version. In the entertainment industry, Hollywood productions account for most of the viewed material in the world. Hence since these productions mainly incorporate American English as the default language then it naturally is spread more in the world. Thus a person who is literate in American English will be able to enjoy the films. The music industry is also dominated by the English language. Thus being fluent in English will subject one to greater enjoyment of the music. Most global magazines are written in English. For example ‘SLAM’ is a sports magazine that focuses on basketball. It is written in American English. Hence for a basketball fan who wants to keep in up to date with the happenings of the basketball community, being conversant with the English language will result in the person being able to do just that. Personally, having a couple of friends who are fans of the sport and are conversant with standard American English, this fact becomes evident to me. Many websites in the internet primarily use English as their default language. Hence with knowledge of the same one can be able to navigate effectively and make maximum use of them. These sites will in essence be more difficult to use for a person who doesn’t understand standard American English. Owing to the fact that English Is widely used in the world it is advantageous to know it when travelling. This is because it will provide you with a platform to communicate with the residents of the

Treat the Earth Well Essay Example for Free

Treat the Earth Well Essay Treat the earth well: it was not given to you by your parents, it was loaned to you by your children. We do not inherit the Earth from our Ancestors; we borrow it from our Children. We do not inherit the Earth from our Ancestors, we borrow it from our Children is an ancient Indian proverb that is reverberating in my ears. It was articulated by Craig Wing recently at a Global Shapers Johannesburg hub meeting. Its pure simplicity is quite piercing because it shows the effect of our ancestors’ actions on our current situation and it also serves as a warning on our current actions’ impact on our children. The architects of Apartheid effectively created a problem for everyone by creating artificial boundaries that were inherently going to be brought down. Anything that is artificial does not have staying power. The social, political and economic separation that was created took the country towards the extreme right swing of the pendulum. This ensured that the minority population enjoyed the majority of the social, political and economic benefits. When the pendulum swung back in the democratic era, it reversed the exclusivity of the social and political benefits from the minority while the economic ones are still lagging far behind. The constitution of the country has guiding principles that help the pendulum to swing to a neutral position at the centre and not to the extreme left because that is also dangerous. Broad-based Black Economic Empowerment policies are meant to accelerate the swing to the middle point which makes them temporal policies that cannot be allowed to stay on forever because they will swing the country to the extreme left. The greatest blind spot suffered by the architects of apartheid was that they disregarded the circular nature of life where things swing back. The result is their children became adversely affected when their policy of separation unravels. This is also a warning to the architects of transformation policies in South Africa to make sure that they understand the circular nature of life and factor it into the design of the policies. There is currently a lot of resistance in moving the economic pendulum from the status quo where only the minority benefits because of fear of an uncertain future. The problem is that the greater the resistance to economic transformation a greater amount of energy is going to be invested and extreme measures taken to make sure that the economic pendulum swings back but to the other extreme which could have unintended consequences. The reality is that the pendulum will swing back but at what cost to the country and its economic prospects? A variation of the proverb â€Å"Treat the earth well: it was not given to you by your parents, it was loaned to you by your children† can be applied to the issue of land so brazenly dealt with by Pieter Mulder. Infrastructure is another recent example. The youth today are effectively going to be paying for the infrastructure based on decisions by people who are likely not going to be there when the full impact of the cost will be felt. So the issue of e-tolls provided a victory to the litigants who successfully argued for the interdict to stop the e-tolling system temporarily. It is an important political victory of making sure that people concerns are heard and for the separation of powers between the Executive, Judiciary and the Parliament. It also raised important questions about who benefited from the R20 billion tenders and also questioned the fairness of the tariff structure and who will benefit from these fees. So transparency was the winner principle at the end of the day. However it is a Pyrrhic victory because the ultimate solution sought by the litigants is the shifting of the burden of paying for the roads from the road users to all taxpayers. So the bottom line is that the young people will be bearing the burden of the long term cost of this e-toll through increased taxes or less support from the government while the older people will be enjoying the retirement funds returns generated from this through the bonds they bought. Furthermore this places the user-pays-principle which is much more equitable for future generations at risk which in turn scares away the investors especially in areas where we are suffering from an infrastructure deficit. So we might be solving the infrastructure development problem by borrowing from our children to fight power politics of old people who have no enduring interest in intergenerational equity. Young people are the ones who should be shaping the decisions that affect their future represented by their informed and decisive leaders while making sure that they don’t inherit the unhelpful habits of their ancestors.

Analysing Gap Model On Burger King Commerce Essay

Analysing Gap Model On Burger King Commerce Essay The purpose of this assignment is to partially fulfil the requirements for MBA program and address the tasks as stipulated by the assignment brief for unit 19- quality and system Management. It shows understanding and application of key concepts of quality management in relation to its process, models and techniques by applying on Burger King. The assignment produced in a form of a business report. The report first outlines the using of theories, tools and techniques such as: gap analysis, time lines, and expectations on. This report devotes to various quality management theories and their application on Burger King. The contents of this assignment have been prepared after through research carried out by the author of the report on different organization using the guidelines and solutions offered by reputed authors on the subject of quality and system management. The report concludes on the issue of analysing gap model on Burger King to constantly evaluate its current marketing situation by using options available in line with theoretical framework. A full list of reference used is provided in the end of the report. 1.2 Research methodology: Two paradigms related with research methodology that are positivism and interpretive. Positivism is an epistemological position that advocates the applications of the methods of the natural sciences to the study of the social reality and beyond. But the term stretches beyond these principles, though the constituent elements vary between authors. However, positivism is also taken to entail some principles such as: only phenomena and hence knowledge confirmed by the senses can genuinely be warranted as knowledge. The purpose of theory is to generate hypothesis that can be tested and that will thereby allow explanation of laws to be assessed. In Positivism, knowledge is arrived at through the gathering of facts that provides the basis for laws. Positivism includes observation and experiments. It normally dominates business studies and does not require thorough justification. In positivism, experimental studies investigate relationship between variables where independent variable is mani pulated to observe the effect of dependent variable. Experimental studies confounding variable to obscure the effect of another variable. . Interpretive focuses on interpretation and understanding of text in the context of underlying historical or social forces. It makes a relationship which exists between direct description of experience and underlying dynamics or structures. This report is a descriptive one where interpretive methodology is used. Because by using this methodology the author is trying to describe social world and analyze the culture and behaviour of people from his own point of view. This report was basically contained on qualitative data by taking different employees interview, using computers and studying books related with topics. The report was administered by collecting secondary data. Task 2: 2.1 Research analysis and result: Company description: Company: Burger king Address: City: London Post code: E-mail: Fax: Mission statement of Burger King Companys vision is to be the worlds best quick service restaurant experience. Being the best means providing outstanding quality, service, cleanliness, and value, so that we make every customer in every restaurant smile. Burger king will meet customer expectations of: Highest quality Leading technology Competitive pricing Individual and company accountability Best-in-class service and support Flexible customization capability Superior corporate citizenship Financial stability About company: The name of my company is Burger king. It was founded by 2001 for the purpose of meeting customer expectations. Basically, the company serves hamburgers, cheeseburgers, chicken products, French fries, breakfast items, soft drinks, milkshakes, and desserts. With related to obesity condition in western nations and in the face of criticism over the healthiness of its products, the company has change its menu to include such healthier alternatives as salads, wraps and fruit. The companys business model is slightly unsimilar from that of most other fast-food chains. In addition to ordinary franchise fees and marketing fees, which are calculated as a percentage of sales? Customer expectation from: The company has a aim to continually build its brand by listening to its customers. It also determines the various stages in the marketing process. Customer expects consistent quality from the company. Its product is not high-quality because it is assumed a premium product, but because it consistently meets customer expectations. If a customer expects a quick, tasty meal in 3 minutes for about 5 bucks, then they know thats exactly what theyll get at Burger King. For the purposes of playing out the analogy, in Burger king: Value is served by meeting or exceeding a customers expectations for a price they are willing to pay. Quality is providing value consistently over time. But the customers of are not the same. Different customer expects different things from. Such as: Customer type Service Parents with two children to give the Children a treat they visits s Children They considered it as a funny place. A business customers Quick service and great taste. Teenagers Affordable saver menu. 2.2 Data Management: PEST Analysis: Product and marketing strategy: Burger king considered three elements in marketing strategy to be the worlds best quick service restaurant: People (being the best employer), Customers (providing them excellence) and System Growth (for owners/operators, suppliers and company. Burger King is bringing new products, usually for a limited period of time. Because management find that consumers like different things and different taste as well as a continuation of good products such as big Macs and Cheeseburgers. Also, they are well aware that if has too many products running at the same time then the speed of customer service will deteriorate. Alongside, doesnt give emphasis on healthier products in response to growing concerns about obesity. Therefore, it is difficult to evaluate the extent to which fulfils customers demands. According to 2001 consumer survey which is conducted by Sandelman Associates, was ranked as last out of 60 chains for taste. Statistics that explain cleanliness are not available and therefore the achievement of this objective is difficult to examine. Customer service quality is impossible to assess but it is renowned for being quick. So, there we can find a gap between product variety and customer demands. Ethical stance: The company thinks that their ethical stance is a way of considering, caring, and responding to issues within society, illustrating that they are a socially responsive organisation. Their main aim is to utilise and leverage every opportunity to develop the level of awareness and depth of understanding of various social responsibility issues, policies and practices so that they can increase their roles to society Burger King helps to many charities to achieve and show their commitment to being a good neighbour and partner within society. Despite of this, Youngster sue for Burger king for failing to warn that fast food can lead to obesity), heart disease, and diabetes, which customers are not warned about. This action stress on Burger king goal of doing what is right. Burger king apply strategy to overcome this problem is to serve nutritional information about every product it sells, while also putting fruit, salads, and pasta meals onto its menu. This is helping Burger king to transform into its junk food image. Although nutritional information is now accessible, more customers need to be made aware that this information is available. Environmental policies: Burger king is now wholly give emphasis to sustainable environmental practices believing in considering for the future generation and not misusing the facilities of today. Burger kings cleanliness is not available and therefore the achievement of this objective is difficult to examine. Wastage is another considerable factor where many companies fail in terms of utilising the available. Burger king is comprehensively environmentally friendly and does reach most of the stated aims and objectives. The goal in terms of encouraging environmental values and practices needs to be addressed more spontaneously to employees and managers similarly as opposed to the specialised Burger king Environmental Management System so that all employees of this organisation can give concentration on its environmental roles. Using this correctly could help the company to develop on environmental friendliness. Also, there needs to be a way of quantifying all necessary environmental data in order to ensure th at all employees are accepting an environmental responsibility resource. Financial performance: Return on capital of Burger kings stands at 9%, 23% less than Diageos and 11% less than that of the Yum Brands. Return on shareholders funds of its stands at 21%, 14% less than Diageos and 836% less than that of the Yum Brands. The reason the Stock Holders equity is so low because the fact that YUM has accumulated deficit and loss of income. The main comparison between Burger king and Diageo, its closest rival, is that their Sales per employee and profits per employee are significantly less at - £233,405 and - £45,791 respectively. This is largely due to them having six times more employees. Burger king hopes to close these gaps by a heightened focus on restaurant level execution and marketing. It can be argued that a reduction in significant item costs and an improvement in worldwide economic conditions will both also help to close the gaps. In fact, Burger kings success will be depend on continuation of their product consistency, better location choices and improved retail business model execution, particularly with regard to the training of employees. Service blue printing: They can links on: physical evidence, customer responses, service contact actions, support processes. Burger king can apply some processes for developing the standards: Identify the existing or desired encounter sequence. Translate expectation into behaviours or actions. Select behaviours or actions for standardization. Set as soft or hard standards. Develop feedback mechanism. Set target levels. Track performance against standards. Feedback to employees. Update target levels. Seven marketing mix of Burger king Product: When offering menu items, the important thing is to remember to customers is that they have a choice. They have a huge number of options of spending their money and places to spend it. However, Burger kings places considerable importance on developing a menu which customers want. Market research establishes exactly what this is. However, customers demands change time to time. What is fashionable and attractive today may be discarded tomorrow. Marketing continuously monitors customers preferences. For meeting these changes, Burger king should introduced new products and phased out old ones, and will continue to do so. Therefore, Care is not only taken to affect adversely the sales of one choice by introducing a new choice, which will cannibalise sales from the old one (trade off). Burger kings knows that items on its menu will vary in popularity. Their capacity is to generate profits will vary at different points in their life cycle. Action of marketing undertaken and the resources invested will be different depending on the stage a product as reached. For example, a new product launch will typically relate to television and other advertising support. In any time a company will have a products portfolio, where each in a different stage of its cycle. Some of Burger kings options are growing in popularity while arguably the Big Mac is at the maturity stage. Price: Value of customers perception is an important factors of the price charged. What a product is worth customers draw the picture of product on their mind. A product is a physical item and it has psychological connotations for the customer. There are some difficulties of using products low price as a marketing tool is that the customer may feel that a low price is symptom of compromised quality. It is very much important when deciding on the price to be fully aware of the brand and its integrity. Promotions: It includes marketing communication such as advertising which is conducted on TV, radio, in cinema, online, using poster sites and in the press. Other promotional sectors are sales promotions, point of sale display, merchandising, direct mail, telemarketing, exhibitions, seminars, loyalty schemes, door drops, demonstrations, etc. Marketing communications skill is to develop a campaign which applies several of these methods in a way that provides the most effective results. Place: The most important element of the marketing mix i.e. price is not just about the physical location or distribution points for products. Price gives emphasis on the management of a range of processes involved in bringing products to the end consumer. People: Burger kings employees have a standard uniform and McDonalds specially focuses on friendly and prompt and effective service to its customers from their employees. Process: Burger kings food manufacturing process is completely transparent where the whole process is visible to the customers. Physical evidence: Burger king s concentrates on clean and hygienic interiors of is outlets and at the same time the interiors are attractive and the fast food joint maintains a proper etiquette at its joints. The marketing strategy is in place various responsibilities are given to different individuals so that the plan can be implemented. Systems can be put in place to obtain marketing feedback which measure success against short-term targets. Burger kings has to ensure that this is done within the confines of a tightly controlled, finite marketing budget. 2.3 Resource and support: SWOT analysis of Burger King: Strength: Detailed market research and the brand to create the right marketing mix. Weaknesses: They have to keep innovating on their service because they are already existed in market during long time. Opportunities: By serving in a quickly and friendly way, number of customer can be increased. Threat: Number of competitors is increased which change customer styles and their taste and demand. Porters generic strategies: At the heart of the Porters generic strategies is the assumption that the organization will seek to dominate a segment of the market, seeing off all competitors by the excellence with which they serve those segments. Porter recommends gaining and maintaining competitive advantage. Porters generic strategies are best represented by a triangle which is shown in the following figure: Porters Generic Strategies Target Scope Advantage Low Cost Product Uniqueness Broad (Industry Wide) Cost Leadership Strategy Differentiation Strategy Narrow (Market Segment) Focus Strategy (low cost) Focus Source: Quick MBA Differentiation: This implies that the organization purses a strategy where it offers a product or service which is uniquely different from those of its competitors. It also must be known at least as a segment of the market, valued above the offer of others. Cost leadership: This is a strategy where the organization enables itself to provide the product or service at a cost less than any other competitive organization. Focus: Actually this is the combination of the differentiation and cost leadership strategy and Burger king follow the focusing strategy. Their strategies are: Aggressively restructuring to operate profitably at the current demand and changing model mix. Accelerating the development of new products that their customer want and value. Evaluating to a new level of performance. Strong marketing abilities. Product standards. Long tradition in the industry Products making skills Low cost distribution system Intense supervision of labour. Combination of these above policies directed Ford Company to focus on their target product or services at a given market. . Financial statement: Trading account of Burger king for the year ended 31.12.2010  £  £ Sales revenue 8, 30,000 Less: cost of sales Opening stock 1, 55,000 Purchases 4, 30,000 __________ 5, 85,000 Less: closing stock 1, 68, 000 4, 17,000 __________ Gross profit 4, 13,000 The profit and loss account of Windsor gifts Ltd. For the year ended 31.12.1996  £  £ Gross profit 4,13,000 Less: expenses Wages and salaries 1, 45,000 Rent and rates 50,000 Heating and lighting 25,000 Telephone and postage 12,000 Advertising 15,000 Insurance 23,000 Other miscellaneous 35,000 _________ 3, 05,000  ­Ã‚ ­Ã‚ ­Ã‚ ­Ã‚ ­Ã‚ ­Ã‚ ­Ã‚ ­Ã‚ ­________ Profit before tax 1, 08000 Less: corporation tax 32,000 __________ Profit after tax 76,000 The profit and loss account of Windsor gifts Ltd. For the year ended 31.12.1996  £  £ Sales revenue 8,30,000 Less: cost of sales 4,17,000  ­Ã‚ ­Ã‚ ­Ã‚ ­Ã‚ ­Ã‚ ­Ã‚ ­Ã‚ ­Ã‚ ­________ Gross profit 4,13,000 Less: expenses 3,05,000 ________ Profit before tax 1,08,000 Less: corporation tax 32,000 ________ Profit after tax 76,000 Dividends paid 46,000 ________ Retained profit 30,000 Burger king Ltd. Balance sheet as at 31, December 1996  £000  £000  £000 Fixed assets: Premises 350 Fixtures and fitting 80 Vehicles 75 ______ 505 Current assets: Stock 168 Debtors 120 Cash at bank 45 _________ 333 Less: current liabilities: Trade creditors 140 Taxation owed 32 Dividends owed 46  ­Ã‚ ­Ã‚ ­Ã‚ ­Ã‚ ­Ã‚ ­Ã‚ ­Ã‚ ­Ã‚ ­ ________ 218 Working capital 115 Net asset employed _______ 620 Financed by: Shareholders funds Ordinary share capital (300,000 shares at  £1) 300 Reserves 100 Retained profit 30 Less: corporation tax _______ 430 Long term liabilities: Bank loan 190 Capital employed ____ 620 Task 3: 3.1 Conclusion: To survive in such a competitive market place, any company must continue to build a strong relationship between quality standards and customer expectations. And the authority should also concentrate on customer demand. The report comprises of different tasks which outline the application of different methods and techniques such as Porters generic strategy on Burger king and in last part it shows the SWOT analysis and seven marketing mix of Burger king. In task 1, it can be concluded that, Burger king must continue to create strong customer service strategies and give concentration on quality standards and customer expectations. In task 2, the report shows that Burger king should give concentration to increasing the market share in compare to yum brands and Diageo. In task 2, the report gives conclusion of downsizing business system of Burger king. Burger king should attract customer with a credible value proposition and to constantly engage them in ways to that endeavour them to the company. An extensive situational review is required to address these issues and be kept up-to-date with the market developments as well as assess risks to plan business accordingly. 3.2 Recommendations: Though there are many difficulties of Burger king in their service operation and quality standards, that and customers of this organizations can face it, but the author can recommend some solution of it. Such as: in task 1, the author find that Burger king can make their service different, improve total quality in service management, identify gap of their service and can give concentration on customer expectations and try to retain their customer.. In task 2, Burger king can provide training to improve its employees efficiencies but they should more concentrate on customer expectations and standards of quality. In the end of the report, Burger king aim can be utilising and leverage every opportunity to develop the level of awareness and depth of understanding of various social responsibility issues, policies and practices so that they can increase their roles to society but the author recommends that they should give emphasis on their variety of products because more competitor and m ore imitators are entered into the market. Not only this, Burger king apply strategy to overcome the problem of youngster sue, is to serve nutritional information about every product it sells, while also putting fruit, salads, and pasta meals onto its menu. This is helping Burger king to transform into its junk food image. Although nutritional information is now accessible, more customers need to be made aware that this information is available. Burger kings success will be depend on continuation of their product consistency, better location choices and improved retail business model execution, particularly with regard to the training of employees. Marketing continuously monitors customers preferences. For meeting these changes, Burger king should introduced new products and phased out old ones, and will continue to do so. Limitations of the report: The study is not free from some practical limitations. Following limitations have faced during the study and the time of working and data collection: The author could not collect all the necessary data due to the workload of the employees. Some desired information could not be collected due to confidentiality of the organizations. Due to lack of practical experience, some errors might be occurred during the study. Therefore, maximum efforts have given to avoid mistakes. The time frame of the report was very limited. The report was done within three months.

Speech on Smoking -- Papers

Speech on Smoking Good afternoon ladies and Gentlemen I am here today to illustrate the points against banning smoking in public places. I will be addressing the following issues 1. Whether passive smoking has a significant impact on our health 2. The Economic factor 3. The unenforceability of the act 4. How this proposition will affect society Turning to the first issue: its impact on our health. The strongest argument in favour of banning smoking in public places is that it is harmful to people who work in that environment and those who don't smoke however the reality is that we still have no conclusive evidence to suggest that passive smoking is as harmful as to health as it is made to be. The British Medical Journal on of the most influential and well respected medical journals has published an explosive new study published in May 2003 that seriously questions the impact of environmental tobacco smoke on our health and concludes that the link between environmental tobacco smoke and coronary heart disease may be considerably weaker than generally first believed. One of the few scientists who has managed to publicize attempts to measure significant exposure to environmental tobacco is Professor Robert Nilsson. He quoted findings that showed that non-smokers who consistently breathe second hand smoke are smoking the equivalent of one cigarette a week to two cigarettes a year. What is this in comparison to all the car fumes that we breathe? I ask you even if there is a weak link between environmental smoke and heart disease the answer is not take draconian measures and snatch away smoker's right to e... ...eople indefinitely without charge, which I would like to remind you is a blatant contravention of the UN declaration of Human Rights. Is this the route we want society to take a turn in, do we want this nation to become a policed state? Conclusion In conclusion I would like to say that banning smoking in public places is not only a violation of our human rights but there is also no inclusive evidence to suggest that smoking harms health. The only thing we will be harming if we this proposition is put into legislation will be our economic heath and our integral right to freedom. An amicable solution would be to provide better ventilation in public places and more smoke free areas in pubs and clubs. Surely millions did not give their life in 2 world wars, to have this great nations freedom robbed so disgustingly!

Bladder Ultrasound Technology Essay

The study conducted by Frederickson et al. was able to show the need to use a Bladder Scanner for the accurate and efficient assessment of bladder volume in postoperative care. The bladder distention that will be experienced by the patients can cause complications and health problems if appropriate measures will not be taken. The traditional solution which is to insert a catheter into the urethra of the patient is no longer a viable option because it increases patient discomfort as well as increases the rate of infections. The solution therefore is to use ultrasound technology such as the Bladder Scanner that will accurately and efficiently assess bladder volume. The accurate assessment will lead to the reduced usage of catheterization in postoperative care this will also allow for the reduction in the rates of infection, the cost of treating UTI, increase the efficiency of the nurses. This will ease the burden of the nurses and make them more effective in focusing on other tasks this will also ease the psychological and physical discomfort of the patients. The Implementation of Bedside Bladder Ultrasound Technology: Effects on Patient and Cost Postoperative Outcomes in Tertiary Care: A Critique of the Study In postoperative care it is common to encounter the problem of urinary retention. It can be said that one of the side effects of drugs, especially the use of anesthesia is bladder distention. This is characterized by the patient’s inability to distinguish if he or she has a full bladder and need to empty it. Bladder distention can cause complications and needless to say health workers must do their best to regularly empty the bladder. Since there is no way of knowing if the bladder is about to be void or not the usual method of dealing with this problem is intermittent catheterization but it is an invasive procedure that is not only a cause for discomfort for the patient, added cost to healthcare and demands more time from the nurses. Aside from all these problems, catheterization can also cause urinary tract information or UTI. There is therefore the need to have another alternative solution to urinary retention and distention. One of the most practical solutions is the use of a Bladder Scan It was determined that in postoperative care the effects of anesthesia and medication can cause distention. The patient loses the ability to feel that his or her bladder is already full and therefore realizes that it is time to empty the bladder. There is no need to elaborate on the fact that if this will continue then there would be harmful effects on the body as the bladder is a major component of the excretory system. Without the capability to â€Å"void† then the patient will increase the risk of developing complications. The solution was to use catheterization. This is a procedure where tubes are inserted into the urethra of the patient. This is a painful process not to mention that it can humiliate the patient especially those who are not comfortable with the procedure. Aside from that the procedure is known to be the major cause of urinary tract infections. As a foreign object is inserted into the human body there is an increase in the probability that microorganisms can also be introduced into the system. This is the reason why the rate of infections shoots up whenever catheterization is regularly used in postoperative care. Health workers created a solution to this problem and it is to apply â€Å"timed intermittent catheterization. † This simply means that a catheter is not permanently attached to the patient but only in a prescribed time. The period when it is optimal to insert a catheter can be divided into two. The first one is called â€Å"due to void† meaning that after a long period of time the bladder can be expected to be full. The second time when catheterization is expected is called â€Å"void with residual† this means that the patient was able to empty the bladder but there is still a â€Å"residual† and since there is no way to determine the exact volume of the residual, catheterization is required. The solution therefore is ultrasound technology. This allows for the accurate assessment of bladder volume to determine if catheterization is required or not. The Bladder Scan comes in two models the Bladder Volume Instrument BVI 2000 and BVI 2500. It uses ultrasound technology and this simply means that the device emits waves in the same way that a submarine uses sonar or a bat emits sound to determine the distance and shape of solid objects that cannot be seen by the naked eye. Therefore, when the Bladder Scan is placed near the bladder area the machine can generate a three dimensional image that will allow the health care worker to assess bladder volume. If there is a way for an accurate assessment of bladder volume then the number of catheterization can be reduced and therefore one can also reduce the rate of infections, the cost of treating UTI, and increase the productivity of nurses. 1. What is the study problem? Intermittent catheterization is the major intervention used to ensure that the bladder is emptied in â€Å"due to void† cases and in cases where there is postvoid residual and yet incomplete emptying has occurred. But there is one only problem, catheterization increases the rate of UTI. It is also a waste of nurse’s time and effort not to mention that patients complain of psychological and physical discomfort when catheterization is used. There is therefore a need to find a way to minimize unnecessary catheterization. A bladder scan VBI 2500 will be tested for its effectiveness and efficiency in tertiary postoperative populations. 2. What is the study purpose? It was determined that one possible solution is to use bedside bladder ultrasound technology, specifically, the BVI 2500 Bladder Volume Instrument. In this regard the purpose of the study was to determine the effect of ultrasound assessment of bladder volume on patient and cost outcomes for patients needing postoperative catheterization. 3. Is the literature review presented? Previous studies were identified and cited as a basis for the research. The most significant review of literature was a study made using a similar instrument. Ouslander and associates were cited as having performed an experiment using the Bladder Volume Instrument BVI 2000 and BVI 2500. The relevance of the review of literature was also seen in the discussion on the accuracy of the BVI 2000 and BVI 2500 in measuring bladder volume. It can also be seen from the discussion of the accuracy of the instrument when measuring postvoid residual. Aside from the relevance of the literature it was also ascertained that the references were current. Moreover, the author did not only discuss what were the pertinent information that can be found in the said references but also critiqued the said studies by saying that although results favor the use of a bladder scanner but a clinical study is needed to determine its effectiveness and cost in tertiary postoperative populations. The author was able to do this by making a summary of the current knowledge provided by the references cited. As stated earlier part of the summary includes the discussion on the success of the bladder scanner in nursing homes and in an outpatient clinic but there is no data when it comes to its effectiveness and efficiency in tertiary postoperative settings. 4. Is a study framework identified? The study framework was identified and listed in the form of research questions: ? What is the accuracy of ultrasound assessment of bladder volume? ? Does ultrasound assessment of bladder volume result in less frequent catheterization for â€Å"due to void† and â€Å"residual† events? ? Is there a difference in frequency of catheterization when bladder ultrasound assessment is used rather than standard catheterization procedure? ? Does ultrasound assessment of bladder volume versus standard catheterization result in decreased tract infections? ? Does ultrasound assessment of bladder fullness versus standard catheterization result in decreased health care cost? ? What is the patient and staff satisfaction with bladder ultrasound technology? 5. Are research objectives, questions or hypotheses used to direct the conduct of the study? The aforementioned research objectives can be used to direct the conduct of the study. Its main focus is the determination of the accuracy and efficiency of the BVI 2500 bladder scanner in tertiary postoperative populations as well as to find out the satisfaction levels of patients and the nurses. 6. Are the major variables or concepts identified and defined (conceptually and operationally? Identify and define the appropriate variables. The variables were: 1) the number of catheterizations avoided; 2)infection rates; 3) cost analysis of catheter acquisition; and 4) patient/provider satisfaction. The dependent variable is the number of catheterizations while the independent variable is the use of the bladder scanner as a tool to assess bladder fullness. Another dependent variable is the rate of UTI infections, the cost analysis of catheterization equipment and the satisfaction of patient and provider. 7. What attribute or demographic variables are examined in the study? An example of a demographic variable is the age of the subjects, age and surgical procedure that they had to go through. 8. Is the research design clearly addressed? The research design was clearly addressed because the author made clear from the onset that this study is about an intervention, specifically the avoidance of catheterization which in turn will reduce the rate of infections. The author was also able to clarify how this can be achieved – by using a bladders scanner and for the control group the use of straight timed intermittent catheterization. The subjects were not randomly assigned there was a deliberate plan to use four surgical units as data collection sites. From these four surgical units the proponents of the study divided the 132 samples into two groups. The first group contains 50 samples who had urologic, colon and gynecologic surgery while the second group contains 82 having total joint replacement and spine surgery. It is clear that the subjects were divided based on the type of surgeries that they went through. An explanation for this can be extracted from the review of literature wherein it says that bladder distention can be caused by anesthesia and medication. Thus, in order to minimize error it is best to group the subjects into the type of surgery that they went through. But this type of grouping can result in the creation of extraneous variables. For instance even though there are surgeries that fall under general surgery such as urology and operation on the colon these two deal with different parts of the body. Urology for instance deal with the urinary tracts of males and females therefore it can have an effect on the bladder or the rate of infections in the urinary tracts of the patients. Another extraneous variable is the skill level of the nurses that were assigned to operate the bladder scanner. There were no pilot studies conducted beforehand. All the necessary information needed for the design of the study were taken from the review of related literature. 9. Are the following elements of the sample described? The inclusion criteria includes patients who had undergone general and orthopaedic surgery. Exclusion criteria includes patients that had dermal ulcers, nephrotomy, obesity, confirmed pregnancy, in incision in a location that precludes ultrasound exam, or a known pelvic mass greater than 2 cm. The sampling frame includes only those who are patients in a particular large tertiary care hospital chosen by the proponents and satisfy the following conditions: ? they had undergone general surgery; or ? they had undergone orthopaedic surgery. Based on the sample frame the sample size was determined to be 132. Power analysis was done after the experiment. The proponents wanted to find out if there age, gender and type of surgery had an effect on the test results. They were able to determine that only age and type of surgery had an impact on the test results whereas there was no significant difference when it comes to gender. With the general surgical unit all were approved but with the orthopedic surgical unit only 53 was approved and therefor the attrition rate for the orthopaedic surgical unit was 39%. Before the patients were allowed to participate in the experiment the hospital’s Human Subjects Review Board had to approve the study protocol and all patients who had the stated surgeries and were â€Å"due to void† or â€Å"void with residual† assessment were screened for exclusion criteria and then approached for consent. All consenting patients on the general surgical unit were cleared to undergo ultrasound assessment of bladder volume. Those who were approved to participate from the orthopaedic surgical unit were catheterized or assessed with the ultrasound technology. The setting was appropriate for the conduct of the study because it is a large tertiary postoperative facility and that the patients under their care needed to be catheterized especially those who are due to void or void with residual. 10. Are the measurements strategies described? The study used the Likert format having five anchors ranging from not satisfied to very satisfied. This measurement strategy was developed by Rensis Likert and this was used to determine the level of satisfaction felt by the patient as well as the provider when it comes to the usage of bladder scanner. Another measurement strategy utilized in the study was the t-test, Chi Square and Pearson correlation. The t-test and Chi Square were used to examine difference between groups while the Pearson correlation was used to examine relationships between two variables. In the Likert system the level of measurement was ordinal. While the rest of the measurement strategies that were used in the study, the level of measurement was a ratio. The measurement strategies used in this study were all reliable especially when it was reinforced by the use of the Statistical Package for the Social Sciences – a computer program that allows for quick but accurate computations. In the previous study or the experiment described in the literature review, the proponents used Test-Retest Reliability measurement. This measurement strategy is not as reliable as the measurement strategies used in the current study. It is simply a retesting of the same subjects but at a different time period. If the design of the experiment was flawed to begin with the Test-Retest Reliability measurement will not be able to determine this type of error. 11. How were study procedures implemented and date collected during the study? The study procedures were implemented using standard timed intermittent catheterization protocol as well as ultrasound protocols. In the former there was a strict schedule to be followed and in the latter bladder scanners were used to assess bladder volume and from there make a decision to catheterize the patient or refrain from doing so. 12. What statistical analyses are included in the research report? The Statistical Package fro the Social Sciences was used for analysis and an alpha level of 0. 5 was chosen as a level of significance. 13. What is the researcher’s interpretation of the findings? The researcher was pleased with the findings. Aside from the fact that the proponent was very confident of the reliability and accuracy of the data, the result also closely resembled the results of previous studies as seen in the literature review. 14. Are the limitations of the study identified by the researcher? The researchers were able to point out the limitations of the study. First of all there was a problem with the sampling. The sample size was very small and because of this predicament the proponent of the stud was unable to make random selection of patients. For instance there were 50 patients in the general surgical unit and everyone were included in the experiment. There were also other factors that needed to be tested such as the type of surgeries that the subjects went through were varied especially in the general surgery group. 15. What conclusions did the researcher identify based on this study and previous research? The proponent of the study was able to determine that ultrasound technology is an accurate and efficient way to assess bladder volume. But they were also able to ascertain that it would be better if a portable scanner will be used instead of a bigger and bulkier machine. 16. How does the researcher generalize the findings? The researcher made the generalization that the Bladder scanner is accurate and efficient. This is based on the results that say it was able to detect even low levels of urine in the â€Å"void with residual† category. Researchers were also able to generalize that patient and provider were both highly satisfied with the use of the Bladder Scanner. 17. What implications do the findings have for nursing practice? This device can definitely help health workers to maximize their time and be more efficient. Standard timed intermittent catheterization requires for the insertion of a catheter on a regular basis and this will easily consume their time as well as increase the discomfort of the patients. 18. What suggestions are made for further studies? There is a need to look into the age difference of the subjects. The researcher pointed out that age is a demographic factor that is significantly related to number of catheterizations required. In future studies there is a need to have a larger sample to so that the age of the subjects can be varied. 19. What are the missing elements of the study? One missing element is that there was no discussion regarding the warranty of the device. There was a generalization that it is cost-efficient to use the Bladder Scanner because it reduced the number of catheterization, the rates of infection and reduces the time needed for nurses to take care of UTI and intermittent catheterizations. But there was no discussion regarding the ability of the Bladder Scanner to withstand repeated abuse. It was made clear that it would take 2. 9 years of continuous usage before one can recover the investment on the Bladder Scanner, there is a need to know if it is sturdy enough to last beyond a three-year period. 20. Is the description of the study sufficiently clear to allow for replication? The description of the study is sufficiently clear to allow for replication. The protocols that were established beforehand is a major reason why this study can be replicated. The study conducted by Frederickson et al. was able to show the need for a Bladder Scanner or similar device in postoperative care. The bladder distention that will be experienced by the patients can cause complications and health problems if appropriate measures will not be taken. The traditional solution which is to insert a catheter into the urethra of the patient is no longer a viable option because it increases patient discomfort as well as increases the rate of infections. The innovate solution of using standard time intermittent catheterization is not a very good solution because it still cannot eliminate the problems discussed earlier although it can slightly reduce the total amount of time that catheterization is used. The solution therefore is to use ultrasound technology such as the Bladder Scanner that will accurately and efficiently assess bladder volume. The accurate assessment will lead to the reduced usage of catheterization in postoperative care this will also allow for the reduction in the rates of infection, the cost of treating UTI, increase the efficiency of the nurses. This will ease the burden of the nurses and make them more effective in focusing on other tasks this will also ease the psychological and physical discomfort of the patients. References Frederickson, M. et al. The Implementation of Bedside Bladder Ultrasound Technology: Effects on Patient and Cost postoperative Outcomes in Tertiary Care. Orthopaedic Nursing. 19(3): 79-87. Warner, A. J. et al. Postoperative Bladder Distention Measurement with Bladder Ultrasonograph. Journal of Perianesthesia Nursing 15(1): 20-5.

Manchester United Ltd

1. 0 INTRODUCTION Whether, we realized it or not, from the moment we are brought in this world and growing up in our everyday live we are living in and going through a life a full of organization with a certain mission and goal to achieve. We can take something that is truly close to our heart as an organization, our dearest family. A family has a systematic structure as an organization; we have our father who sit at the top and make most of the important decision, our mother who is second in command.And also their children who assist in accomplish the goal and purpose. Even thought this is just how I see a successful organization, but what is truly the meaning of organization thought the eye of a book. An organization defines as a systematic arrangement of people brought together to accomplish some specific purpose. A common characteristic of organization are have a distinct goal and purpose, comprise people working together to accomplish certain objectives, a systematic structure a nd an aim to serve the society.Through this assignment we are going to look into an organization of a company and look through all the characteristics in making them an organization. For my organization I have chosen Manchester United Football Club Limited as my choice of organization. Almost all part of the world, where ever you step your feet in this world people will recognize the global brand of Manchester United so this include them as one of the biggest organization in the world. The reason I choose Manchester United because of my passion for this club and my enthusiasm in football as a leading market in sport or maybe even the world.Other than that, Manchester United is also a perfect family oriented company, where their responsibilities is not just for the owner, director and staff but also to the supporters and fans of the club who gave almost everything to our beloved club. They have the obligate not just for the owner and director but also to the fans. MANCHESTER UNITED F OOTBALL CLUB LIMITED 2. 0 Introduction The club was formed as Newton Heath L&YR F. C. in 1878 as the works team of the Lancashire and Yorkshire Railway depot at Newton Heath, changing its name to Manchester United in 1902.Prior to the 2005 takeover by the Glazer family the company had traded as Manchester United plc on the London Stock Exchange since 1991 and prior to flotation was registered as Manchester United Football Club Limited. Manchester United is one of the wealthiest and most widely supported football teams in the world. As of July 2011, the club is number one in Forbes magazine's annual ranking of the world's 50 most valuable sports teams, valued at $1. 86  billion. 2. 1 Nature of business Manchester United business revenues come in from mainly five sources: 1.Match-day Income (money made from home games through ticket sales and other match-day activities) 2. Broadcasting Rights 3. Commercial Tie-ups (sponsorships, etc) 4. Merchandise 5. Catering Manchester United main nature of business is football. Ticketing for Football matches play a big part in generating income for Manchester united. And with this Old Trafford was build to accommodate football matches for Manchester united. With Old Trafford's having capacity boosted to 75,800. The crowds of about 250,000 should generate match day revenue of ? 2. 8m on each occasion, more than ? . 1m of that figure from corporate sales. And with match-day ticket prices having doubled since over the past few years, United can make a bulk of their earning through ticket sales. As we all know football match is play on television all around the world and Manchester United is not excluded from this. In England the Football Association is the one responsible in collectively sells TV rights for the English football club. Because higher league placement results in a greater share of television rights, success on the field generates greater income for the club.Since the inception of the Premier League, Manchester Un ited has received the largest share of the revenue generated from the  BSkyB  broadcasting United have also significantly income in their Commercial revenue, through sponsorship deals with AON and NIKE. Also the whopping ? 10m/yr training kit deal with DHL given that the AON deal for the jersey itself is ? 20m/yr. Manchester United has also consistently enjoyed the highest commercial income of any English club. The club's commercial arm generated ? 51  million. A key sponsorship relationship is with sportswear company  Nike, who manage the club's merchandising operation as part of a ? 03  million 13-year partnership established in 2002. Through  Manchester United Finance  and the club's membership scheme,  One United, those with an affinity for the club can purchase a range of branded goods and services. Additionally, Manchester United-branded media services – such as the club's dedicated television channel,  MUTV  Ã¢â‚¬â€œ have allowed the club to expand its fan base to those beyond the reach of its Old Trafford stadium. Other than that, the opening of red devils cafe at the stadium and around the world helps in exploring a new kind of business and also revenues.Figure 1. 1 Manchester United: Revenue source and percentages 2. 2 Country of origin. Manchester United was formed in Newton Heath, United Kingdom in 1878 as Newton Heath LYR Football Club by the Carriage and Wagon department of the  Lancashire and Yorkshire Railway depot. But the club changed its name to Manchester United in 1902 and moved to  Old Trafford, Greater Manchester, United Kingdom in 1910. 2. 3 How long has it been in business? Manchester United was formed is 1878 and it is still operating of as now. So the company have been in business for 134 years. . 4 How global is the company. Manchester United globalization is a very special one indeed. Football main customers in business are the fans, Manchester United is not just broaden England but across the world i n that fact. But how did this happen? From a small railway team into one of the leading global brand in the world. It all started in 1956, Manchester  United  became the first English club to take part in the European cup, a competition that are watch all over the world, thru this showing the growth in the club and how it is started in becoming ore global and In 1968 Manchester  United  became the first English club to win the European cup and opening the eyes of people. Since that, Manchester United have been a hugely dominating force in the worlds scene, in England, in Europe, and ultimately around the world. Another reason is the ownership of the club. Manchester  United  generally tended to be owned by hundreds of shareholders, primarily from the UK and Ireland. However in 2005, after J. P. McManus  and John  Magnier (two Irish men) sold their shares in the club to Malcolm  Glazer he brought his stake in the club up to 75%, thus gaining control.Glazer is an Ame rican business tycoon, this contributed in the spread of Manchester United  to America. The globalization of Manchester  United  can certainly be seen through the companies that sponsor the club. Out of the 12 main sponsors of the club, not one is British, instead coming from America, Germany, Switzerland, Turkey, Russia, China, Korea, Malaysia and the Middle East. We can also see the globalization thru the squad Manchester united, out of 30 players, 17 are not from the UK, instead, coming from places such as Brazil, Portugal, Spain, Serbia and Bulgaria, amongst others.We take Park Ji Sung as an example, a Korean player. Park is a mega star in his home country and thus has increased Manchester United's fan base significantly in Korea, and Asia. But there were other events that contribute to the Manchester United Globalization such as the Munich Air Disaster in 1958, were the Manchester united plane crash after a match in Munich. People felt sorry for the club and public heart was touched thus creating more fan base. 2. 5 Market values Estimated value: $1. 83 billion (? 1. 19 million)United have reaped the financial benefits of lucrative sponsorship deals with the likes of Nike and Aon, as well as a myriad of other income-generating endeavours such as their in-house television channel MUTV, which is currently beamed into over 190 million households worldwide to secure themselves an estimated global value of over $1. 8 billion (? 1. 1 billion). United are thought to have upwards of 333 million followers across the world, with a core contingent of 139 million supporters 2. 6 Top management of the company Owner: Glazer family via Red Football Shareholder Limited[136] * Honorary president:  Martin Edwards[137] Manchester United Limited * Co-chairmen:  Joel Glazer  &  Avram Glazer[138] * Chief executive:  David Gill[138] * Chief operating officer: Michael Bolingbroke[138] * Commercial director: Richard Arnold[139] * Chief of Staff: Ed Woodward[140] * Non-executive directors:  Bryan Glazer, Kevin Glazer, Edward Glazer & Darcie Glazer[138] Manchester United Football Club * Directors:  David Gill,  Michael Edelson,  Sir Bobby Charlton,  Maurice Watkins[140] * Club secretary:  John Alexander[141] Global ambassador:  Bryan Robson[142] Coaching and medical staff * Manager:  Sir Alex Ferguson[143] * Assistant manager:  Mike Phelan[144] * First team coach:  Rene Meulensteen[145] * Goalkeeping coach:  Eric Steele[146] * Fitness coach:  Tony Strudwick[147] * Reserve team manager:  Warren Joyce[148] 2. 7 Shareholders. Malcolm Glazer is a US based businessman who bought 100% of Manchester United PLC and delisted United from the London Stock Exchange in 2005, through a holding company called Red Football. The Glazers purchased their first share of Manchester United on 2 March 2003, spending around ?   million on a 2. 9% stake. On 26 September 2003, it was reported that he had increased his share to 3. 17%,  tak ing his shareholding above the 3%. By 20 October, he had increased his shareholding to 8. 93%,  and on 29 November it was reported that he owned around 15%. On 12 February 2004, Glazer increased his stake in the club to 16. 31% and the following day's  Financial Times  reported that he had instructed  Commerzbank  to explore a takeover bid. Glazer increased his shareholding to over 19% the following June, although he was still not the largest shareholder.His shareholding continued to increase, nearing 30% by October 2004. Upon reaching 30%, Glazer would have to launch a formal takeover bid. On 12 May 2005, Glazer reached an agreement with  shareholders  J. P. McManus  and  John Magnier  to purchase their 28. 7% stake in the team, giving him a controlling stake with just under 57% of the team's shares. He then managed to secure the stake of the third largest stakeholder, Scottish mining entrepreneur Harry Dobson, taking his share to 62% of the club. Just hours lat er, Glazer had bought a further 9. 8% stake taking his total ownership to 71. 8%.On 16 May 2005, Glazer took his shareholding in Manchester United to 75%, allowing him to end the club's  public limited company  (PLC) status and delist it from the  London Stock Exchange, which he did on 22 June. On 14 June 2005, Glazer successfully increased his share in the club to 97. 3%, sufficient for full control. On 28 June, he increased his share to 98%, enough for a compulsory buyout of all remaining shareholders. The final valuation of the club was almost ? 800  million. 2. 8 Stakeholders Manchester United has a number of stakeholders. Stakeholders are an individual or group with a direct interest in an organisations performance.The main stakeholders are the employees, owners, customers, suppliers, financer, fans and the local community. Manchester United employees apart from the football players also consist of   employees that are responsible in sales, marketing, communication, h uman resources and finance. These departments exist in football clubs as well as in traditional companies. From the employees their main interests are to get pay rises and to get better training, the team players for example want better training so they can perform better and more effectively.The fans main interests are, that Manchester United play good games, watch good players and win as much possible, and the owners get more profit. The main interests of the financers, example the sponsors wants to make sure there brand name gets advertised and their company logo is seen on the players shirts, they also want a team that wins the matches so that their company can be associated with a winning champion team. The suppliers are also stakeholders and their main interests are that Manchester united keep-purchasing products from them so they will be making lots of profits. . 9 Corporate Social Responsibilities. The Club’s mission is to be the best football club in the world, both on and off the pitch. It also believes that Manchester United should be a part of the community in the widest sense and that its success should not only be measured in the number of trophies it wins, but also by the impact it has on the community in which it exists. Manchester United as it has taken great strides towards achieving a number of off-field goals which have supported its ambition to be a socially integrated and responsible organisation.Manchester United is committed to tackling environmental and social issues at regional, national and international level, using the Manchester United brand to leverage support and create awareness of the issues facing the planet. Here is some of Manchester United CSR program: 1. Hub of the Community: Hub schools are based in secondary schools within Partington, Wythenshawe and Salford. Each has up to 12 feeder primary schools and the structure of the programme allows for a long term relationship to be developed. The participants benefit fr om consistent provision with sessions being delivered both within and in addition to the curriculum. . Something to Chew On: An interactive project aimed at teaching 7-8 year olds about their own health and wellbeing. 3. Premier Men’s Health: Aims to use football to deliver key messages about health and encourage men over 18 to lead a healthier lifestyle. 4. KICKZ: The Foundation has run KICKZ since 2006. The project uses the power of football and the appeal of the Manchester United brand to target hard to reach and challenging communities. The project aims to create safer, stronger and more respectful communities by developing young people’s potential. 5. Girls Centre of Excellence:The Manchester United Foundation Girl’s FA Centre of Excellence aims to provide opportunities for girls to play at the highest level, with the eventual view of developing them into international players. 6. Disability Centre of Excellence: The Foundation runs a Centre of Excellence f or disabled players in partnership with the Manchester FA, with the specific aim of developing the more talented players from the Ability Counts leagues into the national squads. 2. 10 Employees Being successful off the pitch as well as on it requires Manchester United to have employees who are as committed to the success of the company.Manchester United currently employing around 505 people including manager, backroom staff and players. 3. 0 Conclusion Manchester United can be proud of every achievement that came in their way. Started from only a railway football team that focus just to play some football into one of the biggest football team, company and brand in the world. The dedication and spirit of the players and community to see their team perform at the highest level is truly something to be wandered, although have nothing to gain from it just pride that came in their mind.From the management of the company to the staff and players, they all made this happen. Without the pe rformance of the football player in the pitch, the organization of the backroom staff and also the fans all of this cannot be achieve, Manchester United is truly a one united company. As conclusion, of course if given an opportunity to work with them it will be a big pleasure. Although not as a footballer but as Director or Head of Marketing Strategy ( Asia) will be an honour for myself.